Inspired by a great post by Ashley Friedlein of econsultancy about killer tips for online publishing, http://econsultancy.com/blog/5210-five-killer-tips-for-successful-paid-content-businesses,  I have been thinking about how media owners can build their content around key people - their own ed team, their reader experts and their influential advertisers, and really leverage the power of social media.  Here's the full article: http://www.penmaen-media.co.uk/index.php/2010/01/building-content-around-people/
Any comments/ ideas to share?  Carolyn