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Keeping on top of Audience by Jim Bilton

As distribution becomes “dynamic” and circulation departments morph into audience teams, there is a real change in how publishers are managing the channels to the end-user, reports Jim Bilton.

Posted on: 22 May 2018

People aren’t thick by James Evelegh

James Evelegh's editorial from this week's edition of InPubWeekly.

Posted on: 17 May 2018

GDPR: 5 minutes with… Hellen Beveridge by Hellen Beveridge

Unless you’ve had your head stuck in the sand for the past year, you’ll know that GDPR is coming! What last minute things should you be doing now? We grab five minutes with Circdata’s Hellen Beveridge to find out.

Posted on: 09 May 2018

Makers Central by James Evelegh

James Evelegh's editorial from this week's edition of InPubWeekly.

Posted on: 09 May 2018

Mersey Rules by James Evelegh

James Evelegh's editorial from this week's edition of InPubWeekly.

Posted on: 03 May 2018

Last-chance saloon? by James Evelegh

James Evelegh's editorial from this week's edition of InPubWeekly.

Posted on: 26 April 2018

Six strategies for success by James Evelegh

James Evelegh's editorial from this week's edition of InPubWeekly.

Posted on: 19 April 2018

To each their own by James Evelegh

James Evelegh's editorial from this week's edition of InPubWeekly.

Posted on: 11 April 2018

Kickaround: a grown-up mag for kids by Alan Geere

Kickaround is a new football magazine aimed at kids. The publishers sent Alan Geere, not a kid, a copy to see what he thought. He liked it…

Posted on: 04 April 2018

The more local the better by James Evelegh

James Evelegh's editorial from this week's edition of InPubWeekly.

Posted on: 04 April 2018

Digital voice assistants: a growing factor in the marketing mix? by Laura Matthiesen

The increasing use of ‘voice’ in the digital world is having a profound effect on how people interact with their digital devices and how companies tailor their digital offering. vjoon’s Laura Matthiesen looks at what it all means for publishers.

Posted on: 29 March 2018

March / April issue – 4 takeaways by James Evelegh

James Evelegh's editorial from this week's edition of InPubWeekly.

Posted on: 29 March 2018

Advertising automation: 5 minutes with… Simon Weare by Simon Weare

Technology is changing everything in the publishing sphere, including the selling of advertising. We grab five minutes with Simon Weare, head of development at PCS, to find out more.

Posted on: 28 March 2018

Power to the people by James Evelegh

James Evelegh's comment piece from the March / April 2018 issue of InPublishing magazine.

Posted on: 27 March 2018

The Scourge of Short Termism by Ray Snoddy

This year’s Shift conference heard a lot about the negative impact of short termism and the positive advertising environment provided by premium sites. So, when will agencies and brands start to change their current buying patterns? Ray Snoddy listened to the presentations.

Posted on: 27 March 2018

Optimising the funnel by Jim Foster

Jim Foster’s publishing world…

Posted on: 27 March 2018

Farming magazines by Alan Geere

The agricultural sector employs almost half a million people in the UK and spends lots of money on expensive kit. It’s no surprise therefore that there’s a host of magazines vying for farmers’ attention. Alan Geere shines his spotlight on six of them.

Posted on: 27 March 2018

Refinery29 – for the millennial-minded woman by Mary Hogarth

In 2005, four friends in New York set up a digital media and entertainment company for young women. Today, Refinery29 has more than 450 employees and claims a global audience footprint of 550 million. Mary Hogarth talks to Sarah Raphael and Gillian Orr about the challenges of bringing the brand to the UK market.

Posted on: 27 March 2018

Political with a small ‘p’ by Ciar Byrne

In its 190 year history, The Spectator has never sold more copies than it’s doing now. As editor Fraser Nelson tells Ciar Byrne, the secret is not banging on about politics but serving up an eclectic range of writers and features and, importantly, getting the print / digital mix right.

Posted on: 27 March 2018

Scale Prevails by Karlene Lukovitz

There have been several important – and at least two momentous – developments in the US magazine media industry since I checked in with you last fall, writes Karlene Lukovitz.

Posted on: 27 March 2018

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