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Quality controlled? by James Evelegh

James Evelegh's editorial from today's edition of InPubWeekly.

Source: InPub Weekly # 370 07/12/2017

Congratulations! You’re still here! by James Evelegh

James Evelegh's comment piece from the November / December 2017 issue of InPublishing magazine.

Source: InPublishing Magazine Nov/Dec 2017

Native – it’s all about Trust by James Evelegh

Two of the sessions at October’s FIPP World Congress were given over to native advertising. In one, Jesper Laursen of the Native Advertising Institute, revealed the findings of some recent research and in the other, Carla Faria, director of The Foundry (Time Inc UK’s native studio) gave delegates her four golden rules for native success. James Evelegh took notes.

Source: InPublishing Magazine Nov/Dec 2017

The reader must pay! by James Evelegh

At the recent AOP Convention, Juan Señor and Nic Newman presented a compelling case for news providers switching from an ad-funded model to a reader-funded one. James Evelegh listened in and, here, paraphrases what he heard.

Source: InPublishing Magazine Nov/Dec 2017

How to treble your editorial output by James Evelegh

There is constant pressure on publishers to increase their output, both quantity and quality. As Phil Walker, MD of publishing software specialists PCS, tells James Evelegh, “in an always-on world, you’ve got to be always on”, yet most editorial teams are hamstrung by legacy editorial systems that were designed for a pre-digital world. With the right tools, says Phil, you can publish a lot more!

Source: InPublishing Magazine Nov/Dec 2017

What’s been going on… by James Evelegh

James Evelegh’s roundup of some of the news stories that caught his eye during September and October.

Source: InPub Weekly # 368 23/11/2017

Feed the funnel by James Evelegh

James Evelegh's editorial from today's edition of InPubWeekly.

Source: InPub Weekly # 369 30/11/2017

Find your Eureka moment! by James Evelegh

James Evelegh's editorial from today's edition of InPubWeekly.

Source: InPub Weekly # 368 23/11/2017

Paradise exposed by James Evelegh

James Evelegh's editorial from today's edition of InPubWeekly.

Source: InPub Weekly # 367 16/11/2017

The reader must pay! by James Evelegh

James Evelegh's editorial from today's edition of InPubWeekly.

Source: InPub Weekly # 366 09/11/2017

Ad blocking: it’s not over by James Evelegh

James Evelegh's editorial from today's edition of InPubWeekly.

Source: InPub Weekly # 365 02/11/2017

Honing your mobile strategy by James Evelegh

James Evelegh's editorial from today's edition of InPubWeekly.

Source: InPub Weekly # 364 26/10/2017

1984 and all that by James Evelegh

James Evelegh's editorial from today's edition of InPubWeekly.

Source: InPub Weekly # 363 19/10/2017

It was circ wot won it! by James Evelegh

James Evelegh's editorial from today's edition of InPubWeekly.

Source: InPub Weekly # 362 12/10/2017

Too close for comfort? by James Evelegh

James Evelegh's editorial from today's edition of InPubWeekly.

Source: InPub Weekly # 361 06/10/2017

The acid test by James Evelegh

James Evelegh's editorial from today's edition of InPubWeekly.

Source: InPub Weekly # 360 28/09/2017

Tackling phone misuse by James Evelegh

James Evelegh's comment piece from the September / October 2017 issue of InPublishing magazine.

Source: InPublishing Magazine Sep/Oct 2017

What’s been going on… by James Evelegh

James Evelegh’s roundup of some of the news stories that caught his eye during July and August.

Source: InPublishing Magazine Sep/Oct 2017

GDPR – one quick win by James Evelegh

James Evelegh's editorial from today's edition of InPubWeekly.

Source: InPub Weekly # 359 21/09/2017

Hang in there by James Evelegh

James Evelegh's editorial from today's edition of InPubWeekly.

Source: InPub Weekly # 358 14/09/2017

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