Skip to: Navigation | Content | Footer

Circdata appoints head of strategic insight to help clients get GDPR-ready

Circdata, the subscriptions and event registration company, has appointed Hellen Beveridge to the new position of head of strategic insight, a connective marketing and data role.

Author: News Desk

Posted on: 05 May 2017 07:51

Circdata appoints head of strategic insight to help clients get GDPR-ready

Hellen Beveridge

Hellen will work within the senior management team to ensure that the company and its clients are ready for the impending General Data Protection Regulation (GDPR), the obligations of which are far-reaching with new roles for accountability and governance, new operational processes, an overhaul of consent and new and extended rights.

In a recent client survey, 46% of respondents confessed to not having any awareness of GDPR and 72% with no understanding of the key changes they need to make in terms of collecting and storing data. Hellen has come on-board to give clients the helping hand they need to prepare their businesses and avoid the penalties of non-compliance, set extremely high at €20 million or 4% of annual turnover (whichever is greater), says Circdata.

Hellen was made a Fellow of the Institute of Direct Marketing in 2008 and her experience covers inbound and outbound marketing; meetings and live event management; and traditional communications, data and PR. She is now using this knowledge as a pioneer of connective marketing practice to drive behavioural change and business success.

She has worked with many clients, including publishers, exhibition organisers, commercial companies, NGOs, local authorities, trade unions and membership organisations, dealing with the development and production of everything from membership research and recruitment, direct, digital and content marketing, websites, social media, virtual events and live exhibitions.

James Ormiston, managing director at Circdata, said: “GDPR is a game changer across all industries and here at Circdata we are very conscious of our obligations and needs, for us, and also for our clients. I am delighted to welcome Hellen aboard to work not only with our established data team, but everyone here at Circdata to ensure that we are ready, expert and successful at implementing these complex regulations.”

comments powered by Disqus

Most read on InPublishing

These are the most read stories on the InPublishing website over the last 14 days, in order from the top.


Events: no longer an add-on

Ciar Byrne
Posted on: 24 July 2018

Building affiliate revenue streams: dos and don’ts

Keith Walker
Posted on: 24 July 2018

Pet magazines

Alan Geere
Posted on: 24 July 2018

Language lessons

Peter Sands
Posted on: 24 July 2018

Musings from my sun lounger

James Evelegh
Posted on: 9 August 2018

How to boost your branded content offer

Graham Hayday
Posted on: 19 July 2018

Off The Page

David Hepworth
Posted on: 24 July 2018

Paywalls: 7 top tips

Jim Foster
Posted on: 24 July 2018

This list is based on data from Google Analytics, and is refreshed every 24 hours. (Last updated: 18/08/2018 07:40)

Find out more about

Featured job

Chief Executive Officer
Salary: On application
NewstrAid Benevolent Fund
Bishps Stortford

Featured in InPublishing Jobs

InPub Weekly: Sign-up

Click here to sign up for our free weekly email newsletter:

Sign up now!

Magazine registration

Next Top Tips Webinar

Paid Content Strategies: Q & A

2.30-3.30pm (BST), Monday 17 September 2018

Peter Houston

Webinar sponsored by

Publishing Partners Guide

Guide to paid-content