Immediate Media has launched Mollie Makes, its lifestyle craft magazine, in Italy following an exclusive licensing arrangement with specialist publisher Edizioni Raffi.
Posted on: 11 July 2017 07:57
Tim Hudson: "Mollie Makes is experiencing strong growth internationally with several more launches in the pipeline."
This is the fifth international license for Mollie Makes, which also has editions in Netherlands and France.
Tim Hudson, Director of International Licensing & Syndication at Immediate says: “We are delighted to be extending Mollie Makes into Italy with our valued partner Edizioni Raffi. This will be the first time the magazine will appear in Italian, meeting a rising demand for craft titles amongst a younger audience. Mollie Makes is experiencing strong growth internationally with several more launches in the pipeline.”
Mollie Makes is published bimonthly and will be on sale from October.
Andrea Naggi, CEO of Edizioni Raffi says: “We are proud to be launching Mollie Makes on the Italian Market, where the magazine is already well-known and represents the international benchmark among craft titles. The community of Italian crafters is rapidly growing and is expecting high standard products: Mollie Makes is the right answer to such expectations.”
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