Skip to: Navigation | Content | Footer

Readly accelerates international expansion

Readly, the digital magazine newsstand, has just joined Distripress as it expands into new markets. Distripress is the trade association which promotes the global distribution of press products, both newspapers and magazines.

Author: News Desk

Posted on: 15 September 2017 08:03

Readly accelerates international expansion

Ranj Begley: "With the support of Distripress, we aim to make a bigger impact in the global marketplace very rapidly."

While Readly says it remains committed to growing its existing territories of Sweden, Germany and the UK, it is looking to become the major global player in the unlimited, “all-you-can-read” distribution of digital magazines.

The growth rate in Readly’s three core territories is still rapid with the total number of issues read over the last year totalling over 33m, up by +93% year-on-year, says the company.

The expansion programme is being spearheaded by the Managing Director of Readly’s UK operation, Ranj Begley, who takes on the additional role of Global Content Director. Begley: “Based on our three core markets, we are already Europe’s largest provider of the “all-you-can-read” digital magazine service with a user base in 50 countries. Our ambition is to be the global leader. Joining Distripress is a key part of that strategy as it opens up their international network to us.”

Tracy Jones, Managing Director, Distripress: “Although Distripress was established on the distribution of print products, our members are becoming more and more digital. Readly’s membership is a real indication of the way Distripress is developing to support a rapidly changing global supply chain. We welcome Readly to our annual Congress which is being held in Lisbon next week between September 17th and 20th.”

Austria and Ireland have recently come on stream, having been the subject of local launches in the Spring of this year. They are growing at a +241% rate currently, says Readly.

Begley: “Austria and Ireland provide the template for our broader international expansion. Build an inventory of locally published magazines; then promote to consumers locally through targeted activity. With the support of Distripress, we aim to make a bigger impact in the global marketplace very rapidly.”

Links / further reading: Readly, Distripress

comments powered by Disqus

Most read on InPublishing

These are the most read stories on the InPublishing website over the last 14 days, in order from the top.

Articles

My Publishing Life – Adam Sherman

Adam Sherman
Posted on: 16 October 2017

Hyperlocal – making its voice heard

Nick Turner
Posted on: 26 September 2017

Vertically focused

Ciar Byrne
Posted on: 26 September 2017

It was circ wot won it!

James Evelegh
Posted on: 12 October 2017

Off The Page

David Hepworth
Posted on: 26 September 2017

All change at Condé

Meg Carter
Posted on: 26 September 2017

5 minutes with… Hutch Hicken

Hutch Hicken
Posted on: 30 September 2017

Amid New Revenue Push, Video Is The Solution Du Jour

Karlene Lukovitz
Posted on: 26 September 2017

Man vs Robot

Ray Snoddy
Posted on: 26 September 2017

1984 and all that

James Evelegh
Posted on: 19 October 2017

This list is based on data from Google Analytics, and is refreshed every 24 hours. (Last updated: 22/10/2017 07:07)

Find out more about

Featured job

Newstrade Marketing Manager - Conde Nast
Salary: Competitive
Frontline
Peterborough / London

Featured in InPublishing Jobs

InPub Weekly: Sign-up

Click here to sign up for our free weekly email newsletter:

Sign up now!

Magazine registration

Publishing Partners Guide