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Digital magazines are back! by Ranj Begley

Were publishers too quick to write off the digital edition? After plateauing a couple of years back, says Readly MD Ranj Begley, digital magazines are now growing their audience footprint once again. Publishers should take another look…

Posted on: 31 July 2017

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Developments in tablet & mobile publishing – Q&A by Holger Kraemer and Laurent Gerniers

Mobile publishing is changing so fast, it's a challenge for publishers to keep up. Holger Kraemer of vjoon and Twixl's Laurent Gerniers, both experts in mobile strategies, look at some of the key decisions publishers need to make.

Posted on: 12 July 2017

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Empowering your B2B audience by Daniel Verrells

As business-to-business (B2B) publishers and brand marketers grapple with increasing volumes of data, tighter rules proposed under new General Data Protection Regulation (GDPR) and ePrivacy legislation, and a bewildering number of content touch-points, is it possible to remain in control of your readership data? Are you concerned that any discussion around ‘permissions’ could result in a mass opt-out and a decline in audience numbers? According to Daniel Verrells, managing director at Beeline Data Services, it doesn’t have to be that way. Daniel shares his views on targeting, preferences and happy consumers.

Posted on: 06 June 2017

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Functional optimism: Is production reliability undervalued by publishers? by Christian Tchorsch

How secure are your IT systems? Does the thought of massive data loss keep you awake at night? If the answers are ‘quite’ and ‘no’, then it might be time to reassess. Christian Tchorsch of digital publishing software provider vjoon explains.

Posted on: 09 February 2017

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Digital Publishing Challenges for 2017 by John Rahim

John Rahim’s article in the Publishing Partners Guide 2017

Posted on: 03 February 2017

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Retail and media converge; comtent emerges by Adam Sherman

Adam Sherman's article in the Publishing Partners Guide 2017

Posted on: 03 February 2017

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Surfing the paper waves! by Julian Townsend

Julian Townsend's article in the Publishing Partners Guide 2017

Posted on: 03 February 2017

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5 top tips for creating engaging branded video by Pete Fergusson

Your audience expects video. It is often the quickest, most engaging and compelling way to tell a story. The demand for video is increasing, with a recent white paper by Cisco predicting that 75% of all mobile traffic will be video by 2020. Pete Fergusson, former head of commercial video at The Telegraph, now CEO at Nemorin Creative Film & Video, shares his dos and don’ts for creating great branded video content.

Posted on: 05 October 2016

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Balancing Acquisition & Retention Strategies by Adam Sherman

Adam Sherman's article in the Publishing Partners Guide 2016

Posted on: 04 February 2016

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Where next for digital publishing? by Esther Kezia Harding

Esther Kezia Harding's article in the Publishing Partners Guide 2016

Posted on: 04 February 2016

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Why Paper Matters! by Julian Townsend

Julian Townsend's article in the Publishing Partners Guide 2016

Posted on: 04 February 2016

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