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FT unveils new marketing campaign

The Financial Times yesterday launched a marketing campaign challenging readers to think beyond ‘black and white’ and turn to the FT for a more complete perspective on the news agenda.

Author: News Desk

Posted on: 12 April 2017 06:00

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i to be official media partner of Politics Festival

Johnston Press has announced that its national daily title i will be the official media partner of the first UK-wide Politics Festival, which take place at Kings Place, London, from 23rd to 25th June 2017.

Author: News Desk

Posted on: 10 April 2017 06:10

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Mail Newspapers partners with Nectar

Mail Newspapers, publisher of the Daily Mail and The Mail on Sunday, and Nectar have announced a new partnership with Nectar.

Author: News Desk

Posted on: 05 April 2017 09:49

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New Look Sunday Times launches Integrated Advertising Campaign

The Sunday Times unveiled a design refresh on Sunday alongside the launch of a new advertising campaign that will appear across TV, radio, print, cinema and online.

Author: News Desk

Posted on: 05 April 2017 07:37

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Glamour partners with British Style Collective

Glamour magazine yesterday announced a new media partnership for 2017 with the inaugural British Style Collective presented by The Clothes Show in association with Alcatel.

Author: News Desk

Posted on: 04 April 2017 06:34

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The i newspaper debuts first major TV sponsorship deal

i, Johnston Press’ national newspaper, has signed an inaugural TV partnership deal with UKTV’s entertainment channel, Dave.

Author: News Desk

Posted on: 28 March 2017 07:38

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New Financial Times brand video series focuses on its readers

The Financial Times this week launches a series of brand films featuring FT readers from around the globe.

Author: News Desk

Posted on: 24 March 2017 06:23

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Cosmopolitan celebrates influential female talent at Ad Week Europe

Cosmopolitan has honoured three senior female advertising icons at its annual Advertising Week Europe event – Cosmopolitan: A Celebration of Female Talent.

Author: News Desk

Posted on: 22 March 2017 07:27

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FT publishes Commercial Charter

The Financial Times has published a commercial charter, which according to the company, is a first-of-its-kind promise from a publisher to advertising clients.

Author: News Desk

Posted on: 13 March 2017 06:50

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Wallpaper announces Singapore MultipliCITY showcase

The Singapore + Wallpaper* Handmade Classics Showcase will be on display from 9 March until 11 June at Gillman Barracks, Singapore.

Author: News Desk

Posted on: 10 March 2017 07:41

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The Game Fair announces Media Partnership with Time Inc

The Game Fair has announced a new media partnership with Time Inc UK titles including Country Life, The Field, Horse & Hound, Shooting Times, Shooting Gazette and Sporting Gun. This will mean exclusive packages and special ticket offers for readers.

Author: News Desk

Posted on: 10 March 2017 06:58

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Sun Bets to sponsor Sutton United

Sun Bets will be backing FA Cup minnows Sutton United for the biggest match in their 119-year history.

Author: News Desk

Posted on: 15 February 2017 08:33

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Sun Bets sponsors Stayers’ Hurdle at The Festival

Sun Bets has been announced as the new sponsor of the Grade One Stayers’ Hurdle at Cheltenham on the third day of The Festival, St Patrick’s Thursday, March 16, 2017.

Author: News Desk

Posted on: 22 December 2016 06:03

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Newsworks Planning Awards 2016 – the winners

Newsworks has announced the winners of its 2016 Planning Awards, chosen by a jury of 16 client and agency judges, led by David Wheldon, chief marketing officer of the Royal Bank of Scotland.

Author: News Desk

Posted on: 01 December 2016 07:44

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Vanessa Clifford appointed Newsworks’ CEO

Vanessa Clifford, previously interim CEO following Rufus Olins’ departure in October, takes on the role of CEO permanently with immediate effect.

Author: News Desk

Posted on: 01 December 2016 07:06

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The Sun to spread #SmilesAtChristmas

The Sun this week launched its 2016 Christmas campaign with the aim of putting a smile on as many children’s faces as possible this year.

Author: News Desk

Posted on: 30 November 2016 09:14

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Mail takes gift mountain to agencies

MailOnline and Daily Mail sales teams played Santa last week as they toured London media agencies with an “enormous mega gift mountain”.

Author: News Desk

Posted on: 28 November 2016 06:00

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Imagine by Immediate signs new creative solutions partnership

The special interest content and platform company has won a new partnership with Flight Centre and the Tourism and Events Queensland through its new central creative content studio, Imagine.

Author: News Desk

Posted on: 21 October 2016 07:53

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FT holds 5th annual FT Digital Learning Week

The Financial Times held its annual Digital Learning Week on October 10-14.

Author: News Desk

Posted on: 19 October 2016 07:03

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Mail Brands and Metro partner with NSPCC for Xmas campaign

Mail Brands UK and Metro are partnering exclusively with the NSPCC to launch and promote its charity Christmas campaign, which will offer up thousands of lights on London’s Oxford Street to be named by members of the public.

Author: News Desk

Posted on: 13 October 2016 06:15

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MediaCom wins Immediate's Great Minds 2016 competition

Media agency MediaCom has been named Great Minds 2016 at the end of a competition hosted by Imagine, Immediate Media Co’s new creative studio.

Author: News Desk

Posted on: 07 October 2016 09:41

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Times launches new brand campaign

The Times and The Sunday Times have launched an integrated TV and outdoor advertising campaign to promote their new brand positioning around the ‘Know your times’ endline.

Author: News Desk

Posted on: 03 October 2016 07:29

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The Times Scotland announces awards partnership

The Times Scotland has signed a three year media partnership with the Scottish Legal Awards.

Author: News Desk

Posted on: 30 September 2016 09:00

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i launches ad campaign

i yesterday launched its first national ad campaign since its acquisition by Johnston Press.

Author: News Desk

Posted on: 15 September 2016 07:24

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Johnston Press launches new local marketing services website

Yesterday, Johnston Press announced the launch of a brand new website, jplocalbusiness.co.uk, providing a guide to local marketing and advertising services within its titles for local SMEs, along with free advice on key related topics.

Author: News Desk

Posted on: 20 July 2016 07:35

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The Times and The Sunday Times reveal new brand positioning

The new brand campaign launches nationally with three posters and follows, say the publishers, exceptional referendum sales figures and impressive year-on-year performances for The Times and The Sunday Times, demonstrating their continued relevance as newspapers of record.

Author: News Desk

Posted on: 05 July 2016 06:03

Comments

FT hosts annual Summer Party in London 2016

Financial Times editor Lionel Barber hosted the annual FT Summer Party at the German Gymnasium in London on Thursday evening.

Author: News Desk

Posted on: 04 July 2016 09:00

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FT hosts Spring Party in New York

On Tuesday, Financial Times editor Lionel Barber, CEO John Ridding, and US managing editor Gillian Tett hosted the FT’s annual spring party at the top of One World Trade Center in New York.

Author: News Desk

Posted on: 10 June 2016 07:06

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David Cameron urges advertising & marketing sectors to vote ‘remain’

This week’s issue of Campaign magazine, out Thursday 9th June, features an opinion piece by Prime Minister David Cameron.

Author: News Desk

Posted on: 09 June 2016 07:45

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Race Retro 2017 to be ‘Powered By’ Motor Sport Magazine

Race Retro will be ‘powered by’ Motor Sport Magazine when the historic motor sport show returns to Stoneleigh Park, Warwickshire, in 2017.

Author: News Desk

Posted on: 09 June 2016 07:32

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ELLE UK asks consumers to help choose the August cover

ELLE UK says it is celebrating the power of its readership by allowing ELLE readers to help choose the magazine’s August cover.

Author: News Desk

Posted on: 09 June 2016 06:43

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FT throws Brussels bash for bureau chiefs

On 1 June, Financial Times editor Lionel Barber and news editor Peter Spiegel hosted a reception for 150 VIP guests at the historic Halles Saint-Géry in Brussels.

Author: News Desk

Posted on: 06 June 2016 06:30

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Vogue Video celebrates Centenary of British Vogue

Vogue Video will be celebrating the centenary of British Vogue with a series of specially commissioned films, it was announced yesterday.

Author: News Desk

Posted on: 01 June 2016 06:58

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Research: Mag Media makes critical impact on Brand Differentiation & Growth

Magnetic, the marketing agency for magazine media, has published new research in collaboration with Millward Brown – Why Being Different Still Makes a Difference.

Author: News Desk

Posted on: 31 May 2016 07:16

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OK! Magazine partners with Beauty Magazine

On 24th November 2016, Beauty Magazine will present The Beauty Awards at The Banqueting House in London, in partnership with OK! Magazine.

Author: News Desk

Posted on: 27 May 2016 07:20

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Magnetic launches event for agency planners

Magnetic, the marketing agency for magazine media, has launched ‘The Lab’ – a new event for agency planners – in partnership with Campaign.

Author: News Desk

Posted on: 18 May 2016 06:58

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Brands celebrate Vogue Centenary with Special Window Displays

Marking the British Vogue centenary, over 130 brands across London and other UK cities including Edinburgh and Manchester will be paying tribute to the title, unveiling bespoke Vogue 100 window displays.

Author: News Desk

Posted on: 06 May 2016 06:48

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Times and Sunday Times partner on first joint brand campaign

The Times and The Sunday Times have partnered to create their first joint brand campaign, which aims to bring to life the quality and focus of their journalism.

Author: News Desk

Posted on: 27 April 2016 09:00

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UBM launches Global Sustainability Newsletter

UBM plc has published the first external edition of its Global Sustainability Newsletter.

Author: News Desk

Posted on: 20 April 2016 15:59

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Hearst to Celebrate Female Advertising Industry Icons

Hearst Magazines UK will be honouring three senior female icons of the advertising industry at an exclusive Advertising Week Europe event – Cosmopolitan: A Celebration of Female Talent.

Author: News Desk

Posted on: 15 April 2016 09:37

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FT launches new brand positioning ‘Make the right connections’

The Financial Times has unveiled a new brand campaign with the endline ‘Make the right connections.’

Author: News Desk

Posted on: 14 April 2016 06:13

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Dennis recognized as Sunday Times “Rising Star”

Dennis Publishing has made The Sunday Times Top 10 Rising Companies list for the first time.

Author: News Desk

Posted on: 13 April 2016 07:12

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Portrait of Britain

British Journal of Photography is inviting photographers to be a part of Portrait of Britain, a nationwide exhibition showing the face of modern Britain.

Author: News Desk

Posted on: 11 April 2016 07:45

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National newspapers to launch new multi-media ad campaign

The UK’s six leading national newspaper groups are launching a new multi-media advertising campaign across out of home, print and digital on Monday, 14 March.

Author: News Desk

Posted on: 11 March 2016 09:07

Comments

BMJ Best Practice accredited by Royal College of GPs

BMJ, one of the world’s leading healthcare knowledge providers, announced yesterday that its decision support tool BMJ Best Practice has been accredited by the Royal College of General Practitioners (RCGP).

Author: News Desk

Posted on: 10 March 2016 07:10

Comments

Jings, Crivvens! Oor Wullie & The Broons celebrate 80th anniversary

On March 8th 2016, Oor Wullie and The Broons celebrated the 80th anniversary of their first appearance in the Sunday Post.

Author: News Desk

Posted on: 09 March 2016 06:10

Comments

NME expands University reach with Topman 24 nationwide tour

Music brand NME is expanding its student reach by partnering with Topman for the fashion brand’s Topman 24 tour campaign, which sees a series of 24-hour music takeovers at five major UK cities this month.

Author: News Desk

Posted on: 04 March 2016 07:00

Comments

New BBC TV series steps inside the pages of Country Life magazine

Country Life magazine is the star of a new three-part BBC TV series, focusing on a year in the life of the weekly magazine. The first programme is broadcast on March 4 on BBC 2.

Author: News Desk

Posted on: 01 March 2016 07:07

Comments

FT launches employer brand video to attract talent

The Financial Times is launching an employer brand film to showcase its position as a destination employer in news media and technology.

Author: News Desk

Posted on: 18 February 2016 06:43

Comments

Vogue 100 exhibition opens

Alexandra Shulman, Editor-in-Chief of British Vogue, and fashion designer Leon Max this week hosted a private view to mark the opening of Vogue 100: A Century of Style at the National Portrait Gallery.

Author: News Desk

Posted on: 10 February 2016 17:58

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