Localstars is an ad tech provider focused on helping publishers create engaging ads and grow their display advertising revenues. Our flexible solution helps publishers create digital, mobile, video and print ads in minutes.
The key to our unique offering is how easy we make the process for publishers. Traditionally, it takes a long time to create multi shape ads, slowing down sales processes and heavily using up design resources. The Localstars solution features an innovative platform through which ads can be created and ready to go in minutes. Our customers include Local World, Trinity Mirror and Haymarket. Our services delivered over one million ads over the last year, helping our customers substantially improve the profitability of their display advertising operations.
Our innovative solution helps publishers create, sell and deliver ads with maximum engagement and efficiency:
• Create high impact ads in minutes by using our researched and tested templates which result in industry leading CTRs.
• Drive sales conversions and revenues with our in-context previews which bring ads to life for more successful sales pitches.
• Transform your operational processes with our automated tools for obtaining assets and trafficking, allowing you to save time and money
Localstars has a range of flexible solutions – such as software as a service, automated ad trafficking, full production outsource and Extended Reach solutions. Please contact us to find out how we can help improve your display performance.
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Iconic chooses Localstars for advertising services
The Localstars solution for Iconic Newspapers will provide multiple format advertising services for both print and digital display advertising across Iconic’s news brands.
Author: News Desk
Posted on: 26 April 2016
Chris Bunyan: "They have an exciting and ambitious advertising strategy."
Global advertising technology business, Localstars and Iconic Newspapers, one of Ireland’s leading news publishers, have signed a new multi-platform display advertising deal whereby Iconic Newspapers will be using Localstars’ technologies and production services to power their display advertising services.
Iconic Newspapers is a leading Irish news media company with 13 news brands including Dundalk Democrat, The Echo and Leitrim Observer. It was formed in 2014 through the purchase of Johnston Press’ Irish titles.
Localstars was selected as a technology-first solution to operate its digital and print display advertising services due to their success helping publishers worldwide boost their digital growth with multi-format advertising, says the company. Localstars have extensive experience working with major publishers worldwide to drive digital sales.
Malcolm Denmark, CEO of Iconic Newspaper says, “This is an exciting time for Iconic Newspapers. We wanted a forward-looking advertising partner to help us maximize our print offering and grow our digital ad sales. We were impressed with Localstars’ track record in supporting publisher’s digital advertising growth and look forward to their technology and services playing a key role going forward.”
Chris Bunyan, Managing Director, Localstars says, “We are delighted to be working with Iconic Newspapers. They have an exciting and ambitious advertising strategy and we look forward to helping accelerate their plans with our range of multi-platform advertising solutions.”