The Magazine Manager® is the global leader in publishing CRM solutions. Serving more than 15,000 publications and media companies worldwide, our flexible web-based software application drastically reduces overhead costs and manpower hours by connecting sales, production and billing into one simple software package.
As the industry’s first and most mature web-based publishing CRM, The Magazine Manager is specifically designed to improve every aspect of the advertising lifecycle. From intricate multimedia contracts to complex ad order skip schedules, the Magazine Manager does it all. Any advertising data logged within the system automatically flows throughout each workflow to eliminate duplicate labor, even when prospecting for advertisers.
Its lead generation suite, known as Mirabel’s Marketing Manager, equips publishers to land more advertisers and even provide digital marketing services to its clients. As the first step of any sales process, The Marketing Manager helps identify your website visitors, track email engagement, and measure the impact of your digital marketing efforts.
Other sales CRM features include web calendar integration, multimedia contract management, and customizable proposal templates, which efficiently convert into contracts, ad orders, and invoices. Whether emailing clients with our Mailing List Wizard, or using MailChimp or Campaigner through our API, our flexible email marketing options help you maximize customer engagement.
Extending from our ad order entry system and real-time inventory reports, our pagination suite, Digital Studio, helps you fluidly accommodate last-minute changes with an intuitive drag and drop interface. Client feedback and proofs can be exchanged within our interactive dashboard, and reminders can be sent to ensure deadlines are met. Once your flat-plan is complete, digital and tablet editions can quickly be published and distributed to large content portals, including our own, Magazine Central.
Once you are ready to invoice clients, our Accounts Receivable module makes billing and payment processing effortless. Multiple invoices can be automatically generated from ad orders and distributed to your billing contacts by the batch. The Magazine Manager can also process batches of credit card payments and can even account for complex barter agreements.
Between our 65 standard reports and endless custom reporting options, The Magazine Manager equips publishers with tools that maximize success Find out why thousands of publishers are increasing their profit margins with The Magazine Manager publishing CRM.
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