The copywriter’s secret agenda
01/03/2006
Serials can be fulfilling too…
Free supermarket distribution
Magazine launches
Licensing in reverse
Maximising the value of your focus groups
July-Dec 2005 ABCs: a media buyer’s view
Getting listed – and staying listed
What 2006 Ought to Look Like
01/01/2006
Digital editions in the international market
Delivering cut-through
Managing your subscribers and direct sales customers
To retail or not to retail
Standing out from the crowd
Take your partners
Changes at retail: the impact on magazines
01/11/2005
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