In addition to their content, there’s lots of things publishers could be selling, but some struggle with the requirements of e-commerce. We grab 5 minutes with Patrick Lidstone to talk through the opportunities.
Hearst UK has announced the launch of the Country Living Marketplace, a new online shopping destination for high-quality artisan products, which builds on the brand’s direct-to-consumer offering.
olive magazine has launched the olive shop, offering gourmet ingredients, drinks and gifts from some of the UK’s finest small businesses.
Future plc has announced the appointment of Rob George as VP of eCommerce.
The Independent has launched a new way to shop, in partnership with Bolt.
One publishing brand that seems to have nailed ecommerce is Marie Claire, both in the UK and, more recently, in the US. Ciar Byrne looks at its winning strategy.
Ecommerce is often cited by publishers as an obvious area for revenue diversification. But how to make a success of it?
Grazia has joined forces with the fashion shopping platform Lyst to create a new industry report, The Grazia x Lyst Forever 15, ranking fashion’s most popular classics using a bespoke algorithm.
Marie Claire UK has expanded its shopping site, The Marie Claire Edit, to include a new resale platform for “pre-loved” fashion, The Marie Claire Vintage Edit, in partnership with garment care brand Vanish.
9 articles - Page 1/1
<< Back to Key Topics