Best Practice in Publishing
Ad operations
Mike Hoy, CEO of Papermule, tells us what best practice looks like in the world of ad operations.
Advertising/commercial
News
Time Out becomes part of London Eye experience
Time Out is partnering with the London Eye to deliver a bespoke onboard audio experience.
News
UK advertising investment rises 9.3%
The Advertising Association and WARC last week published the latest quarterly advertising Expenditure Report, revealing that UK advertising investment increased by 9.3% year-on-year in the first quarter of 2026, reaching a total of £11.7 billion.
News
More ‘Tight’ than White Christmas, reveals new IPA research
Almost half of consumers expect to feel financially anxious this Christmas because of rising costs, yet many remain determined not to cut back on festive spending, according to the latest IPA research.
Q&A
Replacing legacy ad infrastructure: 5 minutes with… Daniel Pedersen
Daniel Pedersen, SVP, sales at Assertive Yield, explains why legacy ad infrastructure can quietly cost publishers revenue, how to replace it with less risk, and why faster testing matters as traffic and demand become harder to predict.
News
APMA publishes roadmap for the future of affiliate marketing in the age of AI
A new industry white paper explores how commercial models may evolve as AI reshapes online discovery and challenges traditional attribution.
News
Preciso celebrates sixth anniversary with website redesign
Preciso celebrates six years with new website and two product releases: Ultima for Publishers and Ultima Ads for Advertisers.
News
Assertive Yield announces agreement
Assertive Yield has secured a multi-year agreement with Trusted Media Brands.
News
Beano Studios secures new multi-year partnerships
Beano marks 75 years of Dennis the Menace with new TV, SVOD and FAST deals.
News
Q2 2026 IPA Bellwether Report released
UK companies revise marketing budgets up despite tough economic conditions.
News
News UK launches Nucleus Panel
The new in-person rapid reader panel aims to help marketers unlock real-world audience insight.
News
2026 World Media Awards: finalists announced
The World Media Group has announced a shortlist that reflects brand and media owner partnerships across all budgets.
News
The Standard partners with Lancôme for UK launch of Absolue Longevity MD
The Standard has partnered with Lancôme to support the UK launch of Absolue Longevity MD, the beauty brand's new skincare collection.
News
The Independent returns as official news partner of Henley Literary Festival for its 20th anniversary
The Independent and Henley Literary Festival renew news partnership as the publisher gears up for its own 40th anniversary.
News
The Standard announced as Official Voting Partner of The Beauty Awards 2026
The new relationship will see The Standard become Official Voting Partner during the event's landmark 25th anniversary year.
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