Eyal Knoll Wel Roth

Eyal is a publishing & monetisation industry specialist at Amazon Web Services, where he works with media companies across Europe and the Middle East.

Previously, he led a global data platform buildout at Red Bull for the group’s sports division. Before that, he was a partner at a boutique consulting firm specialising in pricing for two-sided markets, helping media clients optimise revenue growth and sustainable customer retention in settings where both audiences and sponsors (advertisers) are monetised.