Keiron Jefferies

Keiron is circulation manager at Warners Group Publications.

With 35+ years of magazine experience, working across wholesale, distribution and publishing and working on titles ranging from 400 – 400,000 sales, Keiron has worked with many titles with a myriad of different objectives and plans to achieve them.

He enjoys data and analysis – learning from activity that’s taken place and looking to propose and test new activity to increase sales, revenue and profitability. This includes the more recent circulation streams and opportunities that improved technology is offering but always with an eye on protecting and growing existing revenue while helping to develop and integrate newer revenue streams as they become established.