Kristen Friesen

With more than a decade of experience in the media industry, Kristen Friesen recently joined the Brand Metrics team to bring their measurement solutions to the US market. Based out of Austin, Texas, Kristen was most recently Head of Growth for Zeus Prime at Zeus Technology, the ad tech start-up within The Washington Post serving the publisher and advertiser ecosystem.

Prior to this, she spent ten years in revenue-driving roles within The Washington Post’s client solutions division – working with brands and agencies to build and execute strategic advertising campaigns across a portfolio of products including branded content, live event series, podcasts and newsletters, onsite digital display, programmatic, video executions and strategic partnerships.