Last updated: 21/05/2010 Robin Crumby Robin Crumby is group managing director of Melcrum Publishing, a business he co-founded in 1996, and is responsible for marketing, sales and operations. Robin is a regular speaker and writer on marketing topics and international growth. Articles by Robin Crumby FEATURE How customer behaviours are driving change By Robin Crumby | 20/05/2010 FEATURE What will it be like? By Robin Crumby | 01/07/2009 FEATURE Social media - changing the role of the direct marketer By Robin Crumby | 01/03/2008 FEATURE What does Web 2.0 really mean for publishers? By Robin Crumby | 01/01/2007