Flip-Pay

Flip-Pay is a unified monetisation platform for quality news publishers, media companies and content providers, combining subscriptions, donations, identity, first party data collection, payments, analytics and print fulfilment into a single system.

Recognised by Digiday as Best Subscription Platform* ahead of leading competitors, Flip-Pay operates across websites, apps, audio, video and print, and is engineered for how publishers monetise today.

Core capabilities include:

• Paywalls, registration walls, meters and dynamic journeys
• Subscriptions, payment processing and accounting tools
• Pay-per-view, voluntary contributions and membership events
• Identity management and first-party data capture
• Advanced consumer segmentation and personalised messaging
• Print delivery fulfilment, from single copy to full newsstand
• Rapid-response customer support
• Fast and easy deployment in weeks, not months

Flip-Pay replaces multiple legacy technologies with a single, cost-effective system; equally, it can seamlessly integrate into existing ecosystems where required. Its secure, cloud-based infrastructure is compliant, scalable and built to support publishers of all sizes; from global media brands to small independents.

With Flip-Pay, publishers enjoy:

• Low upfront costs
• No additional fees for new features
• No long-term contracts
• No annual licence fees
• No hidden surprises

Buzzfeed / HuffPost, Euractiv, Press Gazette and City AM are all monetised by Flip-Pay, along with The Irish Independent and The Belfast Telegraph.

Mediahuis Ireland and UK selected Flip-Pay to deliver its paid-for-content strategy across web, app and e-paper, and the publisher recently reached 100,000+ subscribers across its titles.

Whether publishers are launching content walls for the first time or modernising an existing infrastructure, Flip-Pay empowers them to maximise revenues across markets and verticals, enabling quality journalism to thrive in a multi-media landscape.

[*Digiday Technology Awards, 2020]