Nativo

The Nativo Ad Platform: The best platform for direct-selling premium ad experiences.

• Drive higher revenue through differentiated, premium ad offerings – Nativo makes it easy to activate, scale, and measure high-impact native ad formats. With the widest format support, easiest operational tools, and best reporting suite in the market – you’ll find it easier to support your sales team, get work done faster, and deliver results and reports that delight and retain your advertisers.
• Empower your direct sales with premium formats like sponsored content, native display, widget, outstream video, stories, carousel, and banners. Implement formats that don’t interfere with your user experience.
• Improve operational efficiency with dynamic creative optimisation and deliver deep insights for ad operations teams.

“Our content studio team leverages Nativo’s Content Landing Page product to quickly build sponsored content articles that can be promoted through native ads on site and other paid channels. This execution gives us advanced control and insights into user engagement, while maintaining the overall site experience. The content we create and distribute through the Nativo platform performs with high levels of engagement that our clients love to see.” Senior Digital Planner, Los Angeles Times

“Nativo has enabled our team to optimise our sales efforts. With rich reporting features and easy-to-use campaign and creative management tools, we have been able to manage direct-sold campaigns and deliver against campaign goals more efficiently.” Director, Ad Operations, Hearst

“It was important for our setup to have access to a centralised campaign management interface, with breakdowns of pacing and status by budget. With Nativo, this information is accessible upfront in an easy-to-use dashboard, to help with quick decision making. In addition, the sharable preview links are key in our sales process and is a feature we use frequently to obtain client approvals. Our team has been effective in rolling out these capabilities to our different markets and getting the teams up to speed on the platform fairly quickly.” Customer Success Manager, Ad Platform Initiatives, Advance Local

“Since we started working together in 2013, Nativo has been able to adapt to our business needs enabling us to scale integrated ad formats for our clients across our properties as well as prioritise between direct-sold and Nativo sourced demand. Their platform continues to provide the support, innovation, and tools required for our team to improve the efficiency of our campaign management while maintaining outstanding performance for our clients.” SVP Digital Media, MotorTrend