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Content Creation Special - Q&A

ON DEMAND: WATCH NOW

Ask the experts!

We have a panel of 8 experts ready to answer your questions about content creation strategies and best practice.

‘Content is king’ might be an over-used mantra but it remains true. Without content, we have nothing. So, the content we decide to produce, the media and channels we publish it on, the terms under which we make it available and the efficiency with which we put it together are all of paramount importance.

In InPublishing’s content creation special, published in the May/June issue of InPublishing magazine, editorial experts – both publisher and supplier – shared their thoughts on best practice and successful strategies and this webinar is your opportunity to put your questions to them.

We recommend you have a read through the short articles each one wrote for the content creation special (which you can read here) as this will help shape your questions.

This webinar was broadcast on 2.30-3.30pm (BST), Tuesday 17 June 2025

Presenter: Panelists (with the title of their article in brackets):

  • Sara Forni, product manager, innovation, Atex (Content management)
  • Ian Carter, chief operating officer (Our content creation strategy: Iliffe Media)
  • Loma-Ann Marks, editor-in-chief (Our content creation strategy: Reclaim)
  • Stewart Robinson, managing director, Full Fat Things (Content strategy)
  • Arianna Chatzidakis, creative content director (Our content creation strategy: Hello!)
  • Luke Nicholls, publisher of edie (Our content creation strategy: Faversham House)
  • Derek Milne, commercial pixometrist, Pixometry (Image editing / enhancement)
  • Jeroen Goemans, managing director (EMEA), WoodWing (Workflows)

Moderator: James Evelegh

James has worked in magazine publishing since 1989, and has been the editor and publisher of InPublishing since it launched in 2003. He began his career with Trinity Publishing (now DMG) and was then group circulation manager at Centaur Communications from 1994 to 1996. From 1996 to 2003, he worked as a circulation consultant to a wide range of companies including Guardian Media Group, FT Business, Euromoney, WH Smith News and Wilmington.

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