The two other investors are NOOH Investments Coöperatief U.A., representing Peter Gerwe, and Marathon Outdoor Coöperatief U.A., which is managed by Alfa Capital Partners. Management has retained its 21 percent holding in the business.
News Outdoor Russia is the largest outdoor advertising company in the country with billboards in more than 50 cities.
This transaction completes News Corporation’s divestment of its outdoor advertising business, with the exception of News Outdoor Czech Republic.