“In this highly competitive market, we are the best at what we do. Being fast, first, and accurate is imperative in today’s news world,” said Jim Potter, deputy managing editor for design and production, Boston Herald. “We will now have the tools necessary to stay on top and do it efficiently.
“Over the years we’ve had extensive dialogue with DTI, and due to their innovation regard them as the premier systems vendor in the industry. We like and share their vision, their direction, and their technology.”
The Boston Herald and BostonHerald.com will replace their current separate systems for print and Web with DTI ContentPublisher. This will increase efficiencies and provide easy-to-use tools to create and manage multimedia content for delivery to all channels. The new solution will eliminate newsroom walls, extend functionality, and create an efficient and collaborative environment for journalists.
“Herald Media, Inc. is a major metropolitan media company and we are pleased to be a part of their future,” said Dan Paulus, vice president, sales, DTI. “With DTI ContentPublisher the Boston Herald will enjoy an unlimited sharing of information and digital assets throughout their entire enterprise, regardless of platform. Our content management system is the fastest way to create multimedia content for multiple channels – as well as a great platform from which to build a wider audience.”
The Boston Herald, a four-time Pulitzer Prize-winning newspaper, is the largest tabloid in New England, and one of the oldest in the United States.
About Digital Technology International
DTI says: “Digital Technology International delivers audience-centric Web, print, and mobile solutions to publishers around the world. The company's technology and professional services help media organizations engage audiences by delivering targeted news, ads and entertainment. Whether onsite or via DTI Cloud (SaaS, Software as a Service), DTI software helps customers generate new revenue, reduce costs, manage resources, and make more informed business decisions. Its solutions are successfully implemented at more than 2,000 customer sites around the globe. DTI is headquartered near Salt Lake City, USA, with offices in Australia, Brazil, Canada, Denmark, Finland, Germany, Norway, Panama, Sweden, the United Kingdom and USA.”