The integration of dmg media-owned A&NY Media into MailOnline will enable the world’s largest English-language newspaper website to offer a more cohesive approach to agencies and clients, say the publishers.
Reporting into Melanie Scott, Chief Revenue Officer, MailOnline, A&NY Media will continue to provide advertisers with a network of premium content sites reaching more than 30 million users.
Commenting on the development, Nick Timms, General Manager, A&NY Media, said, “These are exciting changes for A&NY Media and will enable us to drive forwards on our ambition to operate as a single unit underneath the MailOnline umbrella. The integration recognises analyst expertise and the application of data as being valuable to further differentiate MailOnline’s proposition.”
Melanie Scott, Chief Revenue Officer, MailOnline, said, “The amalgamation of our team with A&NY Media is a logical development for us. By capitalising on the expertise of a highly skilled workforce that already exists within the dmg media portfolio, we will be able to provide a richer and more aligned proposition for our clients.”
The changes to the team are purely structural and take place with immediate effect.
