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Email Marketing Industry Census 2013 now live

Econsultancy and Adestra have announced the launch of the 2013 Email Marketing Industry Census.

This is Econsultancy’s largest and longest-standing survey, aimed at the UK’s digital marketing community working in agencies and companies across all business sectors.

The survey is now live at www.adestra.com/census and should only take around 15 minutes to complete, says Adestra.

Having first started in 2007, this is the seventh time that the census has been conducted and has gathered a wealth of knowledge over the years. The census asks marketers all about their email habits and processes: what’s keeping them awake at night and what will be their focus for the coming 12 months. It also looks at recent trends including content marketing and mobile marketing.

Participants will, says Adestra, become part of the largest survey of UK digital marketers and will get access to a free, advance copy of the in-depth report (worth £250) when it is published in March 2013. Last year over 800 people completed the survey and the plan is to top that this year.