The four-weekly title will focus on a different popular theme or brand each month, enabling it to tie in with current trends that appeal to this young audience.
According to Immediate Media Co, Mega magazine will be packed with funny celebrities, cartoon characters, TV shows, facts, jokes, posters and competitions. In issue one, crazy TV stars Dick & Dom reveal their hilarious secrets, there’s news from Cartoon Network’s hit programmes Adventure Time and Regular Show, favourite boys brands Gumball, Almost Naked Animals and LEGO plus the Mega Gang kick-off their prank-fuelled comic adventures.
Every month, Mega will carry an “exclusive, high quality covermount” to reinforce the brand’s fun value. The launch issue comes with a free joke kit containing a whoopee cushion, slimy snot splat, a bendy pencil and a toilet with ‘fart putty’. The title is being produced by Immediate Media Co’s youth and children’s editorial team.
Martin Stahel, publisher of Immediate Media Co’s Pre-teen titles, said: “We’ve had great fun producing this exciting new title. Each issue will give children the opportunity to explore a new or popular theme or brand, to keep the title fresh and current. We’re looking forward to working with new licensees and fantastic brands to develop great content for this young audience.”
Kevin Pettman, editor of Mega magazine, adds: “Mega contains everything young boys love and like to talk about in the playground. Capturing their enthusiasm for the latest trends and TV characters, the title will be full of our readers’ heroes and the jokes and facts they can share with their friends.”
Mega magazine will be priced at £2.99 and will be available at all major retailers and independents around the UK from 6 February.
