The Executive Summary features global revenue trends, digital media usage patterns, and usership and revenues for apps, social media, mobile and internet.
The full Digital Factbook will be launched at the FIPP Asia Pacific Digital Magazine Media Conference taking place in Seoul, Korea, 19-21 September 2012. It features data from more than 65 major research companies from around the world.
FIPP has worked with the World News Media Network (WNMN) to develop the depth and breadth of the magazine media content of the previous seven editions of the WNMN report. Together FIPP and WNMN have set out to present all the key qualitative and quantitative research on digital media in one place, incorporating expert analysis and hundreds of datasets to put magazine media in the context of the entire world of digital media. The World Digital Media Factbook gives an overview of the magazine landscape in print and digital revenue and usership patterns, and identifies opportunities for new revenues. It also showcases innovative magazines companies and their winning digital strategies.
The Factbook (A4, 186 pages full colour, available in digital edition by Nxtbook or print copy) includes more than 500 data sets from international research companies including PricewaterhouseCoopers, ZenithOptimedia, Pew, comScore, Nielsen, MAGNAGLOBAL and IDATE etc.
