According to IPC Media: Despite only launching on the Apple Newsstand in late November, Nuts is already incredibly popular and, in just one week, saw more than 100,000 downloads. Nuts is currently the top free iPhone app on the UK Apple Newsstand and also the highest-grossing iPhone Newsstand app. On the iPad, Nuts is the top free iPad Newsstand app and the sixth highest grossing. When this week’s issue went on sale (Tuesday 19th February), Nuts rose up to be the second most popular free iPhone app in the entire UK Apple app store, enjoying more downloads for the time period covered by Apple's charts than Youtube, Instagram and Google Maps.
Jo Smalley, publishing director of Nuts, says: "These stellar Apple UK chart results demonstrate just how powerful and relevant the Nuts brand is. IPC is committed to putting Nuts into the hands of many more men on iPads, iPhones, Kindle Fires and other Android devices in 2013 as we move into the brighter future of multi-platform publishing. Our performance to date has already sparked exciting discussions with commercial partners about creating new bespoke digital products to market to this rapidly growing audience."
