The new iPad edition will draw on Q’s 25 year heritage to deliver a uniquely engaging digital music magazine delivering a complete edition of Q in tablet form and more. Content will include exclusive artist interviews, behind-the-scenes footage, powerful imagery and a variety of video and audio content that celebrates the majesty of rock’n’roll on the iPad, says Bauer.
The Q iPad edition will be built on Bauer’s proprietary tablet technology, which will allow advertisers to be part of an enhanced experience on this intuitive new format.
Launching on August 28 in the Apple Newsstand with Q’s October 2012 issue, the iPad edition has been designed to fully utilise the next generation of display offerings from Apple’s new iPad and will debut with Muse featuring in an exclusive cover shoot. Subscriptions start at £2.99.
Rimi Atwal, Publishing Director, Bauer Media, said: “The launch of the Q iPad edition proves Bauer’s commitment to continued investment in digital platforms across their entire portfolio of magazines. The edition will give music fans across the world access to the best content from the UK’s biggest music magazine as well as a host of additional multimedia benefits.
I am delighted that a brand as strong and respected as Q is now available on a new platform, giving advertisers a fantastic opportunity to reach passionate music loving consumers through bespoke and compelling content.”
The launch of the Q iPad edition follows the recent launch of the Empire U.S. iPad edition and Grazia iPad edition, which launches later this year. The investment in digital is part of Bauer Media’s on-going strategy to deliver great editorial products across multiple devices.
