The winners of the 2012 ACE Press Awards were:
Circulation Excellence by a National Newspaper
sponsored by SMITHS NEWS
Gold Winner - i
Silver Winner - Daily Mail
Bronze Winner - The Guardian
Judges' Comments:
The winning entry was just deserved owing to its bravery and resolute commitment to selling incremental copy in a high pressure market.
Circulation Excellence by a Regional Newspaper
sponsored by MAIL PUBLISHER SOLUTIONS
Gold Winner - Torquay Herald Express
Silver Winner - Hull Daily Mail
Bronze Winner - Swindon Advertiser
Judges' Comments:
Boldness and clear sales achievements from an extremely well executed campaign won through here.
Success in Audience Development – Newspaper
sponsored by SCA RECYCLING UK LTD
Gold Winner - Daily Mail
Silver Winner - The Guardian
Bronze Winner - Swindon Advertiser
Judges' Comments:
Thinking big with innovative, simple to understand campaigns that empathise with the readership and reward their loyalty.
Circulation Excellence - Major Magazine
sponsored by MENZIES DISTRIBUTION
Gold Winner - Digital Camera
Silver Winner - Private Eye
Bronze Winner - Heat
Judges' Comments:
Successful redesign taken to No1 in the market. Managed to increase sales and cover price, a commercial and creative success.
Circulation Excellence - Smaller Magazine
sponsored by COMAG
Gold Winner - Women’s Running
Silver Winner - Mollie Makes
Bronze Winner - Shooting Times/Sporting Gun
Judges' Comments:
Intelligent campaign based upon key consumer understanding benefited great circulation sales growth.
Success in Audience Development – Magazine
sponsor MENZIES MARKETING/MENZIES SELECT
Gold Winner - Hearst - Apple NewsStand
Silver Winner - HELLO!
Bronze Winner - Farmers Weekly
Judges' Comments:
Brand building across the new technologies whilst still growing share of printed media.
Creative Bravery Award
sponsored by NEWS INTERNATIONAL
Gold Winner - Torquay Herald Express
Silver Winner - i
Bronze Winner - Glamour
Judges' Comments:
The winning submission received high regard from the panel owing to its courageous strategy, quality of execution and sales success.
Supply Chain Excellence Award
sponsored by BEDFORDS
Gold Winner - Northcliffe Media
Silver Winner - Smiths News
Bronze Winner - Norbert-Dentressangle
Judges' Comments:
Large scale changes leading to significant efficiency improvements and cost savings.
Young Achievers Award
sponsored by ACE
Gold Winner - Sally Rowberry
Silver Winner - Claire Burgess
Bronze Winner - Richard Campbell
Judges' Comments:
Showed a keen sense of discipline, had measurable strategies in place and the passion for the role shone through.
Outstanding Achievement
Winner - Bob Steadman
