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New senior appointments at Mag+

Mag+ has hired Ethan Grey, the former MPA executive in charge of driving digital publishing measurement standards and strategic partnerships, as Mag+ product director.

Grey will oversee the continued evolution of the Mag+ digital platform as well as drive a number of new products that will debut in 2014. The company has also hired Dawn Carfora as chief financial officer. Carfora, former SVP of Operations and CFO of PDR Network, will help Mag+ manage its growth and expansion into new international markets.

Mag+ was the digital publishing platform behind the first tablet magazine and has grown steadily along with the market. Today, the company has more than 750 customers in more than 60 countries. Close to 2000 branded apps have been created using the Mag+ platform and that number continues to grow quickly, says the company.

“Ethan is a committed product innovator and evangelist with a deep understanding of the critical issues that content owners and their companies face. With him joining Mag+, our customers can look forward to exciting new developments in the coming year,” said Gregg Hano, CEO of Mag+. “Dawn has a great deal of publishing industry and financial experience and will be a tremendous asset as our business continues to expand. It’s a senior executive one-two punch.”

“Since its very beginning, Mag+ has shown a commitment to the success of content creation and distribution that goes far beyond technical innovation,” said Grey. “I’m enthusiastic at the opportunity to take the knowledge and success Mag+ has built in digital magazines and extend that to other industries.”

About Mag+

Mag+ says: “Mag+ is a complete digital publishing ecosystem comprised of a plug-in for InDesign CS4-CC, a powerful web-based backend, and white-labeled reader apps for iOS, Android and Kindle devices. Mag+ pioneered touchscreen publishing on the first iPad and remains the fastest, simplest publishing platform for creating content optimized for mobile devices, without the need for programming skills. For those creating custom mobile apps, the Mag+ App SDK allows developers to build on top of our core components, saving hundreds of man-hours of coding. Mag+ also offers consulting and creative services via Mag+ Studios.

From independent publishers to Fortune 500 enterprises, design agencies to app developers, Mag+ is ideal for anyone who wants to bring immersive, engaging content to the millions using the new generation of digital devices. Clients in a range of industries have now built nearly 2,000 innovative apps on the Mag+ platform, including Toyota, New York Magazine, WeSC, Hemispheres (United Airlines), Shape and The Nation.”