The Canadian Market
01/03/2007
The Loyalty Challenge: How Magazine Subscriptions Work
01/01/2007
DMA Census 2005
Researching the redesign: getting it right
Subs – the battlefield of tomorrow?
How to use greed and fear
A Question of Frequency
Waitrose
Don’t Think Too Big Too Soon!
Building business in Asia
I’ve seen the future, and it hurts…
01/11/2006
CRM solution
MagSell’06
Changing subs models
Life after the Official Voucher - New Subscriber Acquisition Trends in the US
"Congratulations! Your copy is so good you’re now in charge of marketing."
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