Christian Louca

Christian Louca is UK Country Manager and Head of Publishers at YOC, with responsibility for strategic publisher relationships and the agency’s overall UK strategy. Christian has extensive experience in the mobile sector, launching his own mobile agency, Trusted Media Ltd in 2003, and signing over 100 record labels to create mobile content for operators such as O2, Vodafone and Orange. After this, he moved to Enpocket as New Business Director with a focus on mobile marketing and brand solutions, looking after clients such as Trinity Mirror. He remained in this role when the company was acquired by Nokia Interactive.