News
giffgaff wins Mail Metro Media’s Centre for Attention Competition
The competition prize gives advertisers a free multi-platform campaign worth over £500,000 across dmg media titles, and one Lumen attention study.
News
FT partners with Brand Metrics for brand lift measurement globally
Brand Metrics, a technology company which works with publishers to demonstrate the effectiveness of digital advertising, has announced it is to continue its longstanding partnership with the FT.
News
Clock launches new membership platform for Broadsheet Media
Clock has partnered with Broadsheet Media, an Australian independent publisher, to launch Access, a new subscription membership program and platform.
News
UK companies revise marketing budgets up but Omicron slows growth
UK companies revised their total marketing budgets up in the fourth quarter of 2021, marking a third successive quarter of expansion, reveals the latest IPA Bellwether Report.
News
Acast adds specialised growth division to its Creator Network Team
Acast has carved out a separate division within its Creator Network Team, dedicated to helping podcasts scale and grow.
News
Ruth Davidson joins Times Radio
Ruth Davidson is joining Times Radio to present the Friday afternoon show (1-4pm) previously hosted by Giles Coren. Her first show will air on 18th February.
News
Acast launches Aclass Essentials
Acast has announced the launch of Aclass Essentials, a free online toolkit for creators including advice on how to start and build a successful podcast.
News
Mail Metro Media appoints Chief Revenue Officer
Mail Metro Media last week announced that Dominic Williams, Executive Director, Advertising, has been promoted to Chief Revenue Officer.
News
Fact-checkers write open letter to YouTube
Over eighty fact-checking organisations from sixty countries this week signed an open letter to YouTube CEO Susan Wojcicki, calling on the company to take stronger measures to tackle misinformation.
News
New NMA Chairman calls for action to level the playing field
Jim Mullen has called for government and regulators to take “swift and decisive action” to level the playing field between the tech platforms and news publishers.
News
Adnami strengthens executive team
Ad-tech company Adnami has appointed Jørgen Gosvig as Chief Financial Officer as it plans for further growth and expansion across Europe.
News
The Telegraph Enhances Weekend Products, Launching New Format Saturday Magazine
The Telegraph is relaunching its Saturday magazine on January 29 in a bigger format with an improved quality cover and, say the publishers, even more of the best Telegraph journalism.
News
Reach launches digital tech platform Neptune and in-house Ad Tech Workshop
Today, Reach announced the launch of its newly named digital tech platform Neptune, bringing together its existing first party data platform with its slate of data matching capabilities and AI tools.
News
Federal lawsuit against Meta given go-ahead by court
A judge has ruled the US Federal Trade Commission can proceed with its revised antitrust lawsuit against Facebook owner Meta, seven months after its initial complaint was thrown out.
News
YouTube grabs biggest share of 2021 Christmas ad money
YouTube grabbed the biggest share of US brands’ advertising budgets during the run-up to Christmas, according to new figures.
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