The year things changed, again
For publishers, writes Sajeeda Merali, CEO of the PPA, 2025 marked the moment when artificial intelligence moved decisively from the margins, reshaping how our audiences discover, consume and value content.
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The January/February issue includes the following in-depth articles:
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For publishers, writes Sajeeda Merali, CEO of the PPA, 2025 marked the moment when artificial intelligence moved decisively from the margins, reshaping how our audiences discover, consume and value content.
Peter Barr-Watson, chief technology officer at The Independent, looks at the tech opportunities and challenges facing his company and the wider news media sector.
In a world of content saturation, zero-click searches and time poverty, it is those publishers who can cut through and establish deep relationships who will prevail. Sarah Ebner outlines the strategies publishers can use to achieve real engagement.
What should traditional media brands do about the individual influencers and creators capturing the attention of their audiences? The response of Future, as Jason Orme tells Ciar Byrne, is to join forces…
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