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Pelcro

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Pelcro

Pelcro is the only truly modern content subscription platform that manages print and digital subscriptions from one place. We specialise in working with magazines and newspapers to create subscription, membership, donation and e-commerce experiences that increase conversion.

Top 5 reasons why magazines and newspapers move to Pelcro

  1. They are wasting time and money using two separate vendors for print and digital subscriptions instead of having a single source of truth.
  2. They are fed up with how long it takes their current vendor to reply to them and the responses they receive are not helpful.
  3. Their current subscriber experience is outdated because they are either required to send their users to a subdomain to subscribe instead of staying on the same page or fill out too many fields during registration that could be captured progressively.
  4. Their vendor’s platform is either too outdated or too complicated and makes it difficult to customise and create new offerings, promotions, paywalls, reports, emails, or integrations.
  5. They are losing money because their current platform does not support modern payment solutions like Apple Pay and Google Pay or sign-up solutions like Google and Facebook login.

Highlighting 3 results that exceeded our customers’ expectations

  1. Stars and Stripes achieved a 203% increase in subscriptions in their first year after switching to Pelcro: “Since our adoption of the Pelcro system, we have seen a significant increase in our subscription rates. The Pelcro system created more tools for us to communicate with our customers and to evaluate the best service methods and pricing options.” — Chris Verigan, Director of Engagement
  2. Frieze Magazine increased print subscriptions by 12% after combining their print and digital efforts with Pelcro: “We chose Pelcro because they appeared to do everything we wanted to do and they did it in a way we were completely happy with while being less expensive than competing platforms in the market.” — Tom Laidlaw, Director of Audience
  3. Education Week experienced a 24% increase in subscriptions after switching to Pelcro: “The ability to use a web-based product to review both print and digital subscriptions in real-time is unique in this space. Coupled with customer data such as payments, invoices, usage, and a self-service portal, it creates an environment for quick service to the customer.” — Jennifer Molsley, Vice President of Marketing

Join the hundreds of publishers across the UK, US, and Canada managing their print and digital subscriptions on Pelcro.