Readly launches Irish national newspapers

Readly has expanded its portfolio of national newspapers by adding five Irish titles from Reach plc to its platform.

Readly launches Irish national newspapers
Fergus McKenna: “Adding our Irish editions is a natural next step for us.”

The Irish Daily Mirror, Irish Sunday People, Irish Sunday Mirror plus the Irish editions of The Daily Express and The Sunday Express are available for Readly subscribers. Reach plc added four national newspapers to the Readly platform in 2020 to broaden its digital distribution.

Readly now offers several leading daily newspapers on its “all-you-can-read”-app. The addition of these titles from Reach plc marks the launch of Irish newspapers on the platform.

The Irish Daily Star has recently been added to the Reach portfolio and will also be available on Readly over the coming months.

“Adding our Irish editions is a natural next step for us after recognising that our existing distribution through Readly is adding readership to our newspaper titles in the UK. This launch is also in line with one of our strategic focus areas - to grow our digital reach by using technology and data, which is what the existing partnership with Readly has proven to fulfill,” says Fergus McKenna, Content Director at Reach plc.

In January, Readly welcomed the monthly magazine RSVP from Reach plc – one of the largest celebrity magazines in Ireland. Readly says it is looking to further strengthen its presence in Ireland by increasing the breadth of titles and subscriber base, which in return will attract other publishers and partners.

“We are thrilled to broaden our offering in Ireland to include newspapers for the very first time. These are well-known and popular brands with a long heritage of being trusted sources of news and information. We are proud to see Readly’s consumer offer constantly improve, attracting new subscribers and increasing our user engagement,” says Chris Couchman, Content Lead for English speaking markets at Readly.

The Irish newspapers will be available to Readly’s global audience alongside more than 5,000 magazines and newspapers as part of the Readly subscription.

You can find out more about Readly in our Publishing Services Directory.