News
Advertising Association debuts new international campaign
UK Advertising unveils a new global identity for the sector at Outernet London.
Advertising/commercial
News
Flip-Pay launches reader contribution platform for publishers seeking alternatives to paywalls
Flip-Pay says its new publisher-integrated technology drives reader donations, ‘Guardian-style’, while allowing open access to journalism.
News
The Times and The Sunday Times enhance partnership with British Airways
The Times and The Sunday Times have enhanced their partnership with British Airways to offer complimentary access to all customers through Starlink Wi-Fi.
News
The Sun launches ‘World Cup For It’ campaign
The multi-channel campaign celebrates the biggest World Cup ever, uniting everyone from ‘Part-Timers' to ‘Hardcore Fans' with round-the-clock updates, cheeky tactics, and expert opinion.
News
Reach marks World Cup opening day with campaign
To mark the opening day of the World Cup, Reach has joined forces with Tesco Whoosh and EssenceMediaCom.
REVIEW
AOP CRUNCH: The post-search publishing playbook for finding and keeping audiences
The biggest puzzle for publishers today is where to find audiences and how to keep them. How to meet this challenge was the focus of the latest AOP CRUNCH event, writes AOP’s Richard Reeves.
News
Four new clients for The Digital Voice
The Digital Voice is named PR, content and events agency of record for Assertive Yield, adnomaly, OpenAttribution and Brave Browser & Search Engine - and expands regional PR partnership with impact.com into France & Spain.
INTERVIEW
An experiential evolution
Publishers have proven expertise in putting on events for their own audiences but Immediate Media has ambitions to deploy their expertise more widely. Ciar Byrne speaks to Rob Hunt, who is at the helm of IX, their new dedicated experiential agency.
News
NMA responds to CMA conduct requirement for Google Search
The News Media Association, the Society of Editors and the PPA have responded to the Competition and Markets Authority's conduct requirement for Google Search published today.
News
Assertive Yield partners with The Media Trust
Assertive Yield has announced a partnership with The Media Trust to strengthen ad quality & publisher revenue.
News
Reach appoints George Grist
Reach has appointed George Grist as chief customer officer for its newly created division, bringing together reader revenue strands.
News
NLA Media Access appoints James White
NLA Media Access has announced the appointment of James White as chief revenue officer.
News
Retail Spark supports NewstrAid with corporate sponsorship
Independent retail marketing specialist Retail Spark has become the latest company to support industry charity NewstrAid, signing up as a corporate sponsor for the first time.
News
The Sun partners with Hawkstone for ‘Proper Football Daily’ World Cup show
SunSport’s Director of Sport Shaun Custis, Dean Scoggins, and Will Pugh are to host a new show featuring former England defender Kyle Walker, bringing fans closer to the World Cup action.
News
Central Bank of Congo selects Bloomberg’s BMatch
Central Bank of Congo has selected Bloomberg’s BMatch to help electronify the country’s foreign exchange market.
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