Bright Sites

Bright Sites’ primary product “FLOW” is the ultimate next-gen CMS and website platform. Whether you run 1 or 150+ publications, the FLOW platform enables optimised editorial workflows with a broad range of off-the-shelf, innovative functionality targeted at increasing traffic and maximising revenue.

FLOW is already underpinning some of the largest publishers in the UK with global reach, including The Independent, JPI Media, Evening Standard and Tindle, as well as Bright Sites’ own sandbox publication - News Chain. FLOW already has hundreds of publications operating on its capacity efficient platform, delivering over a billion pageviews per month. With its advanced, unique features and workflows, FLOW has a proven track record of modernising and growing digital publications.


It’s easy to onboard with FLOW; Bright Sites has over a decade of experience in the publishing industry and were determined in developing FLOW to tackle the significant pain point of migration – all too often slow and painful.

FLOW was built on the basis that simple, straightforward and risk-free migration should be a given; the result – our migrations are quick and stress-free.

Multi publications set-up

  • Local, regional and global publication configurations
  • Content translation and localisation
  • Publication groups

Robust and innovative publishing

  • Fast content creation
  • Streamlined user experience to meet needs of editorial teams
  • Intelligent, real-time suggested optimisation with proven SEO benefit
  • Fast websites that meet Google’s Core Web Vital performance scores
  • Suggestions generated based on how editorial use the CMS


  • Video integration
  • Modern templates including visual stories, parallax
  • Commercial templates
  • Concurrent editing mode
  • Live blogs
  • Product and review templates
  • Import of content from multiple sources
  • Outbound feeds and API to enable syndicated content

Increased revenue

  • eCommerce platform with affiliate link management
  • Ad manager

Performance and security

  • 24 hour support
  • Security features including multi-factor authentication
  • Fast servers, CDN and editorial interface
  • Performance optimisation

How we work with our clients

The Bright Sites team are passionate about quality, performance and helping our clients achieve their goals. We use the Agile methodology which enables us to deliver improvements and features on a real-time basis. We have regular workshops to help with each publisher’s goals and provide prototypes of new ideas which can be a/b tested with a small portion of traffic to test each improvement.