Sponsored by Omnicom Media Group, the competition aims to get the best startups in front of the brands that need them most. Shortlisted startups will be invited to film an elevator pitch that will be viewed by a member of the judging panel which includes The Unilever Foundry, Mondelez International, and Tune Labs (Air Asia), say the publishers.
Along with the launch of the competition, Campaign Asia-Pacific is kickstarting its series on Innovation. Published weekly, content is aimed at helping startups and the industry navigate the constant upheaval innovation and technology brings to businesses. The series’ topics will range from upskilling talent, examining the latest technologies, ideas and business models. It will also discuss ways agencies and brands can better work with startups and vice versa.
The winner of Campaign Innovate will be announced at this year’s Marketing Innovation Summit in Singapore on 19th November.