Denmaur has announced the launch of Carbon Balanced Paper Week, with a dedicated campaign running across the company’s website and social media channels, spotlighting the environmental importance and impact of using Carbon Balanced Paper.
As a long-standing advocate of sustainable paper solutions, Denmaur says it is using this week to raise awareness of the benefits of Carbon Balanced Paper and its direct support for World Land Trust projects. These projects actively regenerate, conserve and protect threatened forestry and areas of high conservation value, helping to reduce atmospheric carbon emissions and preserve vital habitats for endangered species.
During Carbon Balanced Paper Week, all six homepage image banners on denmaur.com are dedicated to Carbon Balanced Paper, added the company, including a visual featuring Sir David Attenborough, alongside his endorsement of the World Land Trust: “The money that is given to the World Land Trust, in my estimation, has more effect on the wild world than almost anything I can think of.” – Sir David Attenborough
Denmaur says it has also refreshed its Carbon Balanced Paper webpage, featuring updated imagery, new facts and information about the environmental impact of World Land Trust’s work, and downloadable resources such as the latest Denmaur Carbon Balanced at Source product list.
To mark the occasion, Denmaur says it has produced a brand-new Carbon Balanced Paper brochure, printed on 250gsm Amadeus Silk. This co-branded brochure serves as an educational and practical tool to help customers understand the full scope and benefits of choosing Carbon Balanced Paper for their print projects.
Carbon Balanced Paper is a way for businesses and individuals to support climate action through their printed media and communications. By balancing the carbon impact of the paper through World land Trust’s globally recognised projects, Denmaur says users can:
- Contribute to the protection and regeneration of at-risk ecosystems
- Measurably reduce carbon emissions
- Help safeguard biodiversity and endangered species
With growing demand for accountability in sustainability, Carbon Balanced Paper provides a credible and transparent method for companies to demonstrate their environmental responsibility, Denmaur continued. Customers using Carbon Balanced Paper can include the registered Carbon Balanced Paper logo on artwork and receive an official certificate from the World Land Trust detailing the amount of carbon saved.
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