Tapping into the growing sports chic market, Fashion Fit encompasses InStyle’s edit of the most stylish sportswear, plus A-list worthy fitness workouts, recipes and nutrition.
The inspiring content will be delivered via news stories, videos and shopping galleries, say the publishers. There will also be a dedicated Fashion Fit newsletter.
InStyle editor Charlotte Moore comments: “InStyle helps readers look amazing in every aspect of their lives, and with Fashion Fit, we’ll be helping them look and feel body confident as thoughts turn to spring/summer dressing.”
InStyle has also introduced a new monthly franchise in print, My Fitness Rules, revealing a celebrity’s fitness tips.