RSG Media’s customers include TV networks, studios, distributors, VOD & OTT services and brand licensors located in 170+ countries.
RSG Media’s solutions leverage deep analytics and expert advisory services to enable customers to manage their rights, license their content and assets globally, grow their audience, and optimize their advertising revenue, says Naviga.
Naviga’s acquisition of RSG Media will enable RSG Media to expand its offering through inclusion in the Naviga Content Engagement Platform. RSG Media broadens Naviga’s base of leading media properties to include Discovery, NBC Universal, ViacomCBS and WarnerMedia.
“The addition of RSG Media supports Naviga’s mission to expand our global media footprint of easy to use, scalable solutions focused on the entire content lifecycle and the success of our customers,” said Scott Roessler, Naviga CEO. “The ability to deliver content directly to consumers has repositioned rights management to the centre of the media value chain, and RSG Media will help solidify Naviga as a trusted industry leader for monetizing our customer’s content rights to their fullest potential.”
This acquisition widens Naviga’s global media presence, further expanding the company into adjacent markets while still maintaining the company’s focus on content engagement. This combination of Naviga and RSG Media also creates the leading rights platform in the $31 billion sports licensing market, says Naviga.
"At RSG Media, we believe in the value of art and science with respect to delivering radical insights and deeper connections,” said Mukesh Sehgal, RSG Media CEO. “We are excited to be joining Naviga, who is on the forefront of utilizing next generation technology to provide software and services to the global media industry.”
You can find out more about Naviga in our Publishing Services Directory.
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