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New appointments in Kelsey’s Lifestyle Group

Kevin McCormick, Managing Director of Kelsey’s Lifestyle Group has announced a number of recent key appointments.

New appointments in Kelsey’s Lifestyle Group
Oswin Grady.

Oswin Grady has joined Kelsey as Publisher of its Sports & Activity brands: The Great Outdoors, Outdoor Fitness & Adventure, Sea Angler, ClayCraft and Boxing News. Oswin has held senior roles at TI Media, Immediate Media and Bauer Media and brings extensive publishing experience to Kelsey and has a passion for specialist media, says the company.

Oswin joins the publishing team in the Lifestyle Group alongside Liz Reid, publisher of Kelsey’s Technology and Equine brands, and Kevin as publisher of their Wellbeing brands.

Julia Barrass has joined Kelsey in the newly created role of Head of Commercial (Agency Trading). Julia previously headed up TI Media’s agency trading team. Julia plans to build positive trading relationships with advertising agencies and networks to raise awareness of Kelsey’s portfolio of 80+ brands and deliver multi-platform solutions.

Helen Knight joins Kelsey in the new role of Business Insights Manager. With a strong background across consumer and B2B media, Helen will develop the company’s consumer insight strategy built around internal and external data sources.

Kevin McCormick commented: “These appointments demonstrate Kelsey’s commitment to strengthening our team to develop our brands, grow our audiences and deliver commercial solutions for our commercial trading partners.”

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