In a statement, publisher Kevin Whitchurch said:
“There’s more to sport than YouTube’s three-minute highlights and TikTok’s midget movies. There’s the epic build-up to the new season, the long-held traditions, the deep, deep love of stats and, of course, the sweet moment of the win.
Sport is now the only arena in the world where you really don’t know what’s going to happen. And if you love sport - any sport - that tingles your temperament. The anticipation, the fight, the victory, the loss, the next game. All emotions are here.
Pitch is here to tell those stories. It’s here to reflect the sports fans love, to inform, to heighten, to inflame but, most of all, to enhance your love of all things sport. Let the games begin.
In our first issue, we’ll look at the fastest men ever (how fast was fast in 1934?). We’ll look at how the six-foot-four son of a former goalkeeper from Stuttgart has become the Premiership’s longest-serving manager, bringing Klopp-ball to Liverpool 4. We’ll look at the extraordinary rise of the Exeter Chiefs, the longevity of England’s Greatest Living Lancastrian, Mr Jimmy Anderson, and celebrate the phenomenal talent of Dame Laura Kenny.
There are columns from ex-head of UK Athletics Ed Warner, Steph Hilbourne (CEO of Women In Sport), writer and broadcaster David Hepworth.”