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August creates lifestyle blog for Christie’s

August client Christie’s International Real Estate (CIRE) has launched a new destination property and lifestyle blog, Luxury Defined.

Designed for a discerning international audience who are often travelling, Luxury Defined forms part of Christie’s International Real Estate’s broader content strategy and can be accessed through www.luxurydefined.com. It can also be viewed from CIRE’s homepage, www.christiesrealestate.com.

The luxury lifestyle and property content derives in part from Christie’s International Real Estate magazine (published by August since 2012). It includes home tours and buying guides alongside stories on architecture, interior design, travel, food and drink, fashion, and art, further underscoring CIRE’s strong relationship with its parent company, Christie’s auction house.

Mark Lonergan, managing director at August, said: “We are delighted that the glorious photography and world-class editorial we produce in print for Christie’s International Real Estate is now accessible to an even wider and more international audience through the new blog.”