The European Publishers Council (EPC) says in addition to outlining consequences for the media industry and the public should the global regulatory landscape not evolve as quickly as AI innovation, the letter also voices support for the creation of an appropriate legal framework around the technology.
Specifically, it outlines regulatory and industry actions to drive responsible AI practices that protect the content powering AI applications while preserving public trust in media, including:
- The disclosure of training sets used to create generative AI models
- The protection of intellectual property of those who make content used to train AI
- The ability for media companies to collectively negotiate with AI model operators and developers over the use of proprietary intellectual property
- Mandates for generative AI models and users to clearly, specifically, and consistently identify their outputs and interactions as including AI-generated content
- A requirement that generative AI model providers limit the bias in, misinformation from, and abuse of AI services.
Signatories of the letter include: Agence France-Presse, European Pressphoto Agency, European Publishers Council, Gannett | USA TODAY Network, Getty Images, National Press Photographers Association, National Writers Union, News Media Alliance, The Associated Press, The Authors Guild.
You can see the full text of the letter here.Keep up-to-date with publishing news: sign up here for InPubWeekly, our free weekly e-newsletter.