The first issue, cover-dated September 2010, launched in time for the start of the new English Premier League Season and gives fans of the club in the Kingdom unrivalled access to their favourite team and its star players old and new. The 100 page magazine will be published monthly and is priced 120 Baht (US$3.92).
The club has close links with Thailand, not only is there a loyal local fan base but ex-Manchester United star player Bryan Robson is the national team coach, the club has a number of branded restaurants and stores in the country and now even a major Thai sponsor.
Plus One Media already publish a Thai edition of Haymarket’s football bible FourFourTwo as well as their own men’s magazine Rush.
Inside United: The Official Manchester United Magazine is produced by Haymarket for Manchester United from offices at Old Trafford and in London along with the club’s home game matchday programmes and all the club’s official website content.
Inside United: The Official Manchester United Magazine is also published under licence in Hong Kong and Indonesia, whilst ManUtd.com is produced in English, simplified Chinese, Japanese, Korean, Arabic and Spanish.