News 

Mortons acquire Classic American

Lincolnshire publishers Mortons Media Group have purchased Classic American magazine from the Trader Media Group.

The magazine claims to be the market-leading title for all things relating to classic American cars.

Mortons are one of the largest family-owned independent publishing companies in the UK with a portfolio of magazine titles of a similar size to Classic American. They are probably most famous for their classic motorcycle titles, including Classic Bike Guide, a former stable mate of Classic American when both titles were owned by Myatt-Macfarlane Publishing. Their expertise is very much in publishing specialist titles and most recently they acquired Kitchen Garden magazine, a title for those who grow their own produce.

Managing Director of Mortons Media Group Ltd Brian Hill commented: “We are delighted to be taking on Classic American. It is well placed to sit alongside our growing portfolio of specialist heritage transport titles and we have exciting plans to maintain the title at the forefront of the classic American car scene.”

Editor Ben Klemenzson will be staying with the title which will be published from Morton’s centre of operations in Horncastle. Ben commented “The move to Mortons can only be good news and I’m looking forward to the next successful chapter in the Classic American story with our loyal readers, subscribers and advertisers.”