According to distributors COMAG: From the publisher of the hugely successful My Animal Farm, Dinosaurs & Friends is a brand new fun-filled educational book collection exploring the inhabitants of the prehistoric world.
Aimed at families with children aged 2 to 5, each issue of Dinosaurs & Friends will come with a hardback book full of coloured illustrations, stories and fun dinosaur facts, as well as special items, either related to the dinosaur and friends in the issue or as part of the general collection.
Published in a smaller format for little hands, Dinosaurs & Friends will allow young readers to discover all the dinosaurs and other animals that lived on Earth in the distant past, including T-Rex, Triceratops, Stegosaurus, the Mammoth, Sabre-Toothed Tiger and even prehistoric Man.
Featuring beautiful reproductions of the animal families, prehistoric Man and more, the Dinosaurs & Friends books build into a unique collection for readers to create a bygone world to explore.
Introducing the Earth’s inhabitants from millions of years ago in an in-depth and fun-filled way, every issue of Dinosaurs & Friends will allow readers to read, learn and play about the prehistoric animals, including what they looked like, how they lived and how readers can rediscover them today.
* Issue No.1: On sale 11/02/15 for four weeks at the introductory price of £1.99, will carry the first hardback book, as well as a covermounted Triceratops and baby.
* Issue No.2: On sale 25/02/15 for two weeks (overlapping with No.1) at the regular price of £5.99, will have a hardback book and come with a T-Rex and Mammoth baby.
* Issue No.3: On sale 11/03/15 for one week at the regular price of £5.99, will have a hardback book and come with a Brontosaurus and egg.
* Issue No.4: On sale 18/03/15 for the usual period of one week at the regular price of £5.99, will carry a hardback book and come with an adult Mammoth and Stegosaurus baby.
Dinosaurs & Friends will be backed by a strong TV advertising campaign from launch, along with ongoing e-mail, and digital advertising throughout the collection.
