This week’s issue of the magazine was available yesterday for free for 24 hours on NME.COM.
NME celebrated the start of the festival season by offering music fans a free digital copy of the NME magazine Festival Special, available to download on NME.COM.
The digital 76-page issue contains the official NME Festival Guide and was available all day for users to download and keep on their desktop.
Working in partnership with online newsagent Menzies Digital, this marks the latest stage in NME’s ongoing campaign to take the benefits of NME magazine to an online audience. The offer is promoted on NME.COM using a range of advertising and editorial plugs on the homepage.
Publishing director Paul Cheal says: “With over 4million unique users a month, NME.COM offers outstanding reach amongst music fans and an excellent opportunity to showcase the fantastic content available every week in NME magazine.”
